The Vibe Refinery is a multi-faceted brand marketing agency. Guiding clients through the stages of strategy, conception and implementation of non-traditional marketing, promotions, branding and image building. Our client base is a diverse list of companies from urban upscale to fortune 500 and everything in between.
Monday, January 21, 2008
Wednesday, October 31, 2007
Monday, October 29, 2007

Lauren Jones, President of TVR spearheaded the refining process started four months ago.
The process included a detailed look into the great work that this organization has produced as well as the services that make Promise House a great choice for teens and young families in crisis. The positive response that we recieved from every level of the organization allowed us to extract the needed elements of the rebrand.
The final approved design intergrates all the various input we recieved over the refining process. The chosen logo is a vibrant and upbeat appoach.The tangy orange color palette is balenced by the calm green and friendly blue. The logotype had to be approachable but also had to convey safety and stability. The "window panes" of the logo communicates window of opportunity for teens. The new Tagline communicates this best.
PROMISING TEENS. PROMISING FUTURES
Friday, October 26, 2007
Location: Photopia, Miami.
The last day of the photoshoot was a great one. The crew's energy was very strong and you knew that the photography created today would be on a new level.
Photog Marlon Taylor created the type of shots that really captured the art direction of the set.
Merchandise: Sports Bras and Lingerie.
SuperModel Priscilla made quick work of the Sportsbra and Camisole sets. Showing again why she is tops in the industry.
All video and photos were taken with a Palm Treo 755 Thanks to Jason Stoehr
Monday, October 22, 2007
The client was on the set for the 2nd cover at Haulover Beach. The tension is high. The weather was cooperating and we had the best model talent on South Beach. Marlon and the photocrew snapped into action and everything falls into place. We captured a phenominal cover shot, and the client caught her flight with a smile on her facing knowing 2008 looks like clear sailing.
Saturday, October 20, 2007
Tuesday, October 16, 2007

Lyrics for: Woo Hah!! Got You All In Check
From the album: The Best Of Busta Rhymes
Songwriters: Macdermot, Galt, Smith, Rashad, Smith, Trevor
Label: Elektra/Rhino
Genres: Mainstream Rap, Hip-Hop/Rap
Wednesday, September 12, 2007

Kudos to you both!"
Sunday, September 02, 2007
Tuesday, July 17, 2007
Monday, July 16, 2007


Tribe Vibe shows that they are at the top of their game with the latest photo project for Soft and Beautiful, Motions and TCB hair care brands.
m strategies the PR firm of record for Alberto Culver, hired TVR to bring a fashion forward vibe to multi-cultural editorial hair care photography.
The creative direction set by TVR included model casting, wardrobe styling, color theory and on set art direction.
"Many times we see that same ole' same ole' photo in Black hair care magazines, we wanted to create sizzling images that showcase the hair and it's style, images that would be found on the pages of ELLE or BLUEPRINT ." -Creative director, Jay Jones
These images create a subtle connection to the brand as well.
Photographer Jesse Hornbuckle was up for the challenge. He used his technical skills to bring the creative direction to life. LÃ uren the wardrobe stylist on the set took it to another level using just the right clothing and accessories to accentuate the looks.
Look for these images in the top hair and beauty in the coming months.
Credits:
Creative Director: Jay Jones
Photographer: Jesse Hornbuckle
Photo Asst: Lee Major
Tim Lenoir: Hair Stylist
Roz Baker: Hair Stylist
Make-up: Al Tidwell
Saturday, July 07, 2007

AN THE WEBBY GOES TO...
http://www.thereggiebushproject.com/
The webby awards, the leading international award honoring excellence on the Internet including Websites, interactive advertising and online film and video selected the regggie bush project for the best sports site. Aside from using bleeding edge interactive technology, the site featured Reggie helping the people of New Orleans and showed a side of a pro athlete that we don't always get to see.
Congrats to Brandy Cole and the rest of the TribalDDB crew! We killed them on this one. It was a pleasure working with you all on this amazing site and support ad units.
-JAY
Sunday, July 01, 2007

Visit the redesigned website intro for Jazz Diet Pepsi Caramel Cream the newest flavor in the Jazz family. http://www.jazzdietpepsi.com/
The Vibe Refinery in calabo with TribalDDB Dallas created a smooth introduction to the landing page. The Jazz Diet Pepsi Caramel Cream redesign also included fully interactive ad units with embedded video clips.
Friday, June 08, 2007
Monday, June 04, 2007
Saturday, May 05, 2007
Tuesday, April 17, 2007
Thursday, February 08, 2007
Thursday, January 25, 2007
Friday, November 03, 2006
The amount of information, that needed to go into the presentation was huge. The parntership proved to work well with production expertise of GAF and high design of TVR churned out
7 well produced presentations.
Thursday, November 02, 2006
Wednesday, November 01, 2006
Dom "Dominator" Jones 105
was good enough to take a 4th place medal today in the Coyote Ridge tournament http://www.coyoteridgegolf.com/
Tiger woods continues to be the highest paid athlete in the world.
Have you played Tiger 07 yet?
Monday, October 30, 2006
Coming To The Harold Washington Cultural Center Theatre in Chicago - Other Perfomance Dates: Nov 1 - Nov 11 For Show Information and Group Sales call: 773-241-6000
Saturday, September 23, 2006
Downtown Dallas at the legendary Jazz supper club Samubuca.
R7B singing sensation Monica blessed the crowd with a mini concert. She has really come into her own both as a women and singer. The house was packed with the who's who of Dallas.
The NBA fellows were out in force -And we all know were the NBS stars are so are the gold diggers!! Jerry Stackhouse did a great job as the MC for the evening.
The open bar and fresh cooked food helped to keep the beautiful crowd abuzz. It was a Vibrant thing! Shouts out to my David-Good look!
Monday, September 18, 2006
TVR Inc created a fresh rebrand for Harvey Communications Group. A media consultant president Bob Thomas wanted a updated look for the 10 year old company.The coral blue color gives the brand a very soft soothing yet current color palette. The New logo embodies the energy that
Harvey Communications Group brings to each media project. The new website for HCG will launch soon.
Friday, September 15, 2006

THE VIBE REFINERY WINS TWO 2006 AMERICAN GRAPHIC DESIGN AWARDS
The 2006 Staton Corporate and Casual Catalog
The Urban Creative Network Newsletter
2006 American Graphic Design Awards, sponsored by Adobe Systems Incorporated The competition is open to: Advertising Agencies, Design Firms, Corporate, Institutional and Publishing inhouse departments, and more. It honors outstanding new work of all kinds: print, packaging, point-of-purchase, internet, interactive and motion graphics. Winners are featured in the year end Graphic Design USA's Awards Annual, seen by over 100,000 colleagues and clients each year.
Tuesday, September 12, 2006
Saturday, September 02, 2006
Friday, September 01, 2006
Monday, August 14, 2006
Friday, August 11, 2006
333 Second Ave a brand new downtown Dallas Photostudio. Aside from being one of the largest (30,000 SQ ft.) daylight studios in the Southwest with models going back and forth. WE are longtime friends of the owners.
AS always the music was pumpin', models, stylist and photogs are
going about the days task. I had an opportunity to catch up with one of my good Art Director friends. WE ended up at the Angry Dog tossing back a few a talkng about future business.
Not a bad way to end a crazy hectic week.
-JAy
Thursday, August 10, 2006
The merto cops busted my balls- and a catalog client call to, relieved me of my booking. Up-side - The president of TVR is securing a booking on the table with a major label. Major home building company approved Branding color theory. Calls from NY, it's all good there. (Indeed). Still breathing. Still hustlin' Birthday Shouts out to Tiny Love Dove
One
J@J
Wednesday, August 09, 2006

Sophia's Nook in Norfork, VA a upscale children's boutique
sought our servives to create a postcard for the grand opening of the shop. The Boutique is housed is a Bridal store. The creative had to show a very upscale exclusive look yet tie in with the wedding business as well. Creative branding by The Vibe Refinery brought the Vibe level up to blast. Check out the finished piece.
"I ABSOLUTELY LOVE IT!!!!! THIS IS EXACTLY WHAT I ENVISIONED!!! MANY, MANY
THANKS!!!"
-Maya
President
Tiffanys By Maya
12 Best Square
Norfolk, VA 23502
Monday, August 07, 2006
Sunday, August 06, 2006

The play is set to open in Chicago October 2006
Monday, July 31, 2006

We created the Brand based off of the research that shows
the pineapple is the universal symbol for hospitatity. The brand had to also exude a high degree of service and stability.
Sunday, July 30, 2006
due out September 26, will be designed by a fan. On
July 18, Janet launched a contest giving fans an
opportunity to create the artwork for her ninth studio
set.
View the TVR entry here
http://designme.janetjackson.com/link.php?id=9acdf2f7bc5431c9760a813aa8c97e2f
Janet and her beau Jermaine Dupri, President Virgin
Records, Urban Music, came up with the idea for the
promotion. "We were going on the website and looking
at all this creative stuff the kids were doing, and it
amazed us," Janet says. "They were taking old pictures
and they were just very creative with all the designs.
We said, 'Let's have these kids design our album
cover.'"
Janet hand-picked dozens of images, new and old, to be
used in the contest. "They told me that I should pick
maybe 20, 30 photos, but I think I went a little
crazy," Janet says. "I picked way more than that. I
gave them some of the new stuff I just shot for the
album cover shoot. So they have some really recent
photos as well as some stuff from 20 years ago."
Janet does not give participants any parameters for
their designs. She wants them to be uninhibited and to
"go for it."
"That's what it's really about," Janet says, "for them
to manipulate it and get creative, and go wherever
their images takes them."





























